Compilation of tweets sentiment into SERVQUAL for tracking social perception on public service

Hong Joo Lee, Minsik Lee, Habin Lee

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

Though, there are opportunities and demands of utilizing social media for supporting public policy making processes, a way to compilate sentiments on social media into service quality measurements is yet to be proposed in the literature. This paper suggests a systematic method to transform sentiments of tweets into SERVQUAL constructs for tracking of perceived service quality of NHS in the UK. In this study, we propose a methodology of identifying more reliable topic sets by repeating LDA and clustering topic sets, and determine the meanings of topics guided by an existing theory in service quality. To show the applicability of our method, we select healthcare as our target area and pick NHS of U.K for measuring service quality of public policy. We collected tweets about NHS for about 4 years and applied the suggested methodology.

Original languageEnglish
Title of host publicationProceedings of the International Conference on Electronic Commerce, ICEC 2017
PublisherAssociation for Computing Machinery
ISBN (Electronic)9781450353120
DOIs
StatePublished - 17 Aug 2017
Event2017 International Conference on Electronic Commerce, ICEC 2017 - Pangyo, Seongnam, Korea, Republic of
Duration: 17 Aug 201718 Aug 2017

Publication series

NameACM International Conference Proceeding Series

Conference

Conference2017 International Conference on Electronic Commerce, ICEC 2017
Country/TerritoryKorea, Republic of
CityPangyo, Seongnam
Period17/08/1718/08/17

Bibliographical note

Funding Information:
This work was supported by the National Research Foundation of Korea Grant funded by the Korean Government(NRF-2016S1A2A2912265).

Publisher Copyright:
© Copyright 2017 ACM

Keywords

  • Healthcare
  • NHS
  • Sentiment analysis
  • SERVQUAL
  • Social perceptions
  • Topic modeling

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